Camping 101 Booklet
Camping 101 Booklet Print Design Camping 101 April – May 2021 Personal Adobe InDesign, Adobe Photoshop Main Goal (Brief): To design a booklet that covered my top 5 tips for camping, frequently asked questions and a checklist. The Process: I began my process by researching and sketching out different layout ideas for the cover and a spread. I created several versions, but cut them down to my top two favorite layouts. After making a few edits, I chose my final design and began adding additional pages. I varied the layouts on each spread so that they weren’t identical, yet were still consistent. After the layouts were done, I began researching stock images and ideas for content. I started off with just placeholder images then updated them to be relevant to each page’s content. Initially, I was going to pull content from different sources and cite them accordingly. Most of the content throughout the booklet I created myself, but the pieces that weren’t my own are cited. Design Results:
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Shania Brown – Direct Mailers
Shania Brown – Direct Mailers Print Design Shania Brown April 2021 shaniabrown.design Personal Adobe Illustrator, Adobe Photoshop Main Goal (Brief): To create two direct mail pieces with personal branding for my capstone course. The Process: I began my process by researching direct mailers and looking for unique ideas. I came across postcards that had stickers and so I instantly had ideas to incorporate paint splatters as the stickers, along with my logo. For the other direct mailer, I really liked the picture-changing direct mailers I came across and decided to create my own. Design Results:
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Fallon Cantaloupe Festival & Country Fair
Fallon Cantaloupe Festival & Country Fair Design Results: Premium Booklet Website Redesign Poster Social Media Posts Billboard Tickets Handouts Marketing, Print Design Fallon Festival Association March 2019 – August 2019 Fallon Cantaloupe Festival website Rosha Pine Design Adobe InDesign, Adobe Photoshop, Adobe Illustrator Main Goal (Brief): To create marketing material for the annual Fallon Cantaloupe Festival and Country Fair. The Process: Our process for developing the marketing materials for the Cantaloupe Festival was rather easy because we were given source files that we had created the previous year while working under a different company, that the Association owned. The Premium booklet only needed the cover updated and some minor text updates throughout, as far as dates and times for contests. We kept a consistent design for the poster, booklet cover, billboard, and cover photo for social media. We started with the poster and once that was finalized, moved on to the other materials.
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Auto Glass & More Trifold Brochure
Auto Glass & More – Trifold Brochure Print Design Auto Glass and More November 2018 Auto Glass and More Facebook Coco Brown Art Adobe InDesign, Adobe Illustrator Main Goal (Brief): To create a brochure that listed the different packages and services the company offers. The Process: I started out gathering assets for the brochure and the content from the client. From there I began designing the layouts and styles for the brochure. Design Results:
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Shania Brown Branding
Shania Brown – Branding Branding Shania Brown February 2021 shaniabrown.design Personal Adobe Illustrator, Adobe Photoshop, Adobe Indesign, Sketchbook Main Goal (Brief): Develop personal branding for Graphic Communications course for Bachelor’s degree. The Process: I started off sketching different ideas on Sketchbook, then saved those sketches and converted them into vectors in Adobe Illustrator. I went through several stages of revisions on my drawing of myself. Once I decided on a final version, I looked to the color palette. I was drawn to reds and greens and so I started with the shades I knew I wanted and looked up ideas for other colors that paired well with them. When I searched for images to help with my brand style pages in my brand book, I added a few more colors that kept appearing in images I had chosen. Design Results:
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Shania Brown Stationery
Shania Brown – Stationery Design Results: Print Design Shania Brown February 2021 shaniabrown.design Personal Adobe Illustrator, Adobe Photoshop, Adobe InDesign Main Goal (Brief): The goal of this piece was to design stationery that reflected my personal branding and stayed consistent with other designs. The Process: My process for designing the stationery began with researching blank templates to use for each piece (letterhead, envelope, business card). From there I took elements of my branding that I was trying to use consistently, like the brush strokes, and played with different placements and layouts until I found two versions for each that I liked. After reviewing, I was able to pick one design for each piece that I felt was the best design and best represented my branding.
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Shania Brown Tri-Fold
Shania Brown – Trifold Brochure Print Design Shania Brown March – April 2021 shaniabrown.design Personal Adobe Illustrator, Adobe InDesign Main Goal (Brief): To create a brochure that listed the services offered under my personal branding. The Process: I began my process by creating the layout of the brochure and finding the images that I wanted to use for each service. I placed the images in scattered positions on the inside pages to keep with brand consistency. Then went back and added the copy. Design Results:
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