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Addison’s Cupcakes Logo Presentation

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Addison’s Cupcakes Logo presentation Branding Addison’s Cupcakes July 2019 Rosha Pine Design Adobe InDesign, Adobe Photoshop, Adobe Illustrator Main Goal (Brief): To design a logo for a cupcake business. In order to present the logo concepts to the client, I designed a presentation booklet. The Process: I began by researching other cupcake logos in order to know what designs were already out there. Going off of the client’s notes and ideas, I designed a logo with two different color concepts. I designed a booklet that would allow me to present the two logo concepts to the client in a professional manner. Design Results:
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Rosha Pine Design Branding

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Rosha Pine Design – Branding Design Results: Branding Rosha Pine Design January 2019 Link Rosha Pine Design Adobe Illustrator, Adobe Photoshop, Adobe InDesign Main Goal (Brief): To create a logo and branding for Rosha Pine Design, my former business with co-owner Robyn Jordan. The Process: This process included a lot more brainstorming and sketches than I have done with other logo designs. Before creating the logo, we went through several ideas for a business name, but wanted it to be something unique. We researched different ideas and at one point put together letters from both of our first names to get “Rosha” and took our love for trees and design to make Rosha Pine Design. Once we had the name, it gave us ideas on what type of imagery the logo might include, that being trees. We played around with different graphic elements and layouts and ended up with the piece shown here.
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Shania Brown Branding

Shania Brown – Branding Branding Shania Brown February 2021 shaniabrown.design Personal Adobe Illustrator, Adobe Photoshop, Adobe Indesign, Sketchbook Main Goal (Brief): Develop personal branding for Graphic Communications course for Bachelor’s degree. The Process: I started off sketching different ideas on Sketchbook, then saved those sketches and converted them into vectors in Adobe Illustrator. I went through several stages of revisions on my drawing of myself. Once I decided on a final version, I looked to the color palette. I was drawn to reds and greens and so I started with the shades I knew I wanted and looked up ideas for other colors that paired well with them. When I searched for images to help with my brand style pages in my brand book, I added a few more colors that kept appearing in images I had chosen. Design Results:
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